Anchor Brewing Company Debuts Fog Breaker IPA—A Bright, Refreshing and (mostly) Haze-Free San Francisco IPA
San Francisco, CA (September 10, 2018) – Anchor Brewing Company announces the release of Fog Breaker IPA, a San Francisco IPA bursting with fresh pine and juicy tropical hops. Inspired by the brewery’s fog-busting location in San Francisco’s Potrero Hill neighborhood, Fog Breaker IPA bottles up this sunshiny brightness with handfuls of hops.
Fog Breaker IPA (6.8% ABV), with its distinctly fruity aroma and assertively bitter taste, is a hoppy, yet crisp and refreshing addition to Anchor’s portfolio. Its intense aromas of ripe pineapple, melons and resinous pine are derived from essential oils in Citra Cryo hops as well as whole-cone Denali and Cascade hops. Brewed with malted wheat and 2-row pale malt, the IPA’s bitterness is balanced with hints of light biscuity malt flavors and a smooth effervescent mouthfeel. The sunny inspiration behind Fog Breaker IPA is evident in its appearance—a bright, golden straw-colored body with a lasting creamy head. It’s a thirst-quenching, fresh brew that puts a San Francisco spin on an American IPA.
“San Francisco is notorious for its foggy climate, but one neighborhood is a pinnacle for sunshine—Potrero Hill, where Anchor calls home. Fog Breaker IPA pays homage to our fortunate spot in the city,” said Brewmaster Scott Ungermann. “If you’ve spent time in San Francisco, you’ve experienced that distinctive moment when the sun finally shines through the fog. We bottled up that experience into a San Francisco IPA that’s filled with layers of hop flavor.”
Anchor Brewing Company has a history of firsts with its long and storied tradition of innovation. Fog Breaker IPA is another first for Anchor; the first beer exclusively developed at Anchor Public Taps’ pilot brewery that has been moved into full-scale production. Located just across the street from the iconic brewery, Public Taps is a pilot brewery and bar that serves as a gathering place for locals and visitors seeking a one-of-a-kind San Francisco experience. Public Taps is home to The Potrero Project—a collection of beers brewed at the pilot brewery for guests to enjoy on tap at the bar and share feedback with the Anchor crew. Fog Breaker IPA evolved from The Potrero Project, quickly becoming one of the most popular beers served there this year. With all the positive community feedback, the brewing team decided to expand production of this IPA from Public Taps’ pilot brewing system to the main brewery across the street.
“Fog Breaker IPA was the quickest beer to sell out at Public Taps,” added Ungermann. “Even our brewers couldn’t get enough of it. It soon became obvious that we had to brew more to share this beer with all Anchor fans.”
A large anchor is emblazoned on Fog Breaker IPA’s label, breaking through a thick layer of San Francisco fog. The packaging is printed using the same iconic International Orange color as the Golden Gate Bridge.
Fog Breaker IPA is available now nationwide in 6-packs of 12 oz. bottles, 22 oz. bottles and on draught at select bars, restaurants, and stores as well as at Anchor Public Taps and the Anchor Brewing Taproom. You can find a brew near you by using the Anchor Beer Finder.
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About Anchor Brewing Company
Anchor Brewing Company’s roots date back to the California Gold Rush making it one of America’s oldest breweries. Its Anchor Steam® Beer is San Francisco’s original since 1896. In 1965, Fritz Maytag acquired and revived the struggling brewery at a time when mass production of beer dominated and seemed unstoppable. Maytag started a revolution in beer that originated today’s craft beer movement. An undisputed icon, Anchor is America’s first craft brewery where beers are handmade in our traditional copper brewhouse from an all-malt mash. At Anchor, we practice the time-honored art of classical brewing, employing state-of-the-art methods to ensure that our beers are always pure and fresh. We know of no brewery in the world that matches our efforts to combine traditional, natural brewing with such carefully applied, modern methods of sanitation, finishing, packaging and transporting. To learn more visit www.anchorbrewing.com.
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